We created a short film and print campaign with Eason Chan to help support the promotion of adidas Originals Fall / Winter “City Pack” apparel and footwear drops.
In the film, Eason tells a story of his “City Adventure,” reminding us that, while getting swept up in the pace and energy of urban life, we need to remember to explore our surroundings and push the boundaries of adventure and risk taking within ourselves. Behind every corner are the experiences, the possibilities, and the excitement that we all crave. The city is an adventure. Step out fresh. Be bold and fearless. Make your mark.
我们与陈奕迅合作为配合adidas Originals Fall / Winter “City Pack”产品系列的上市创作了一条短片及硬广系列。