We created a web series titled “Journey of Style” for eBay Style Xiu’s launch in China. Each episode of the series takes viewers on a journey to the world’s fashion capitals and style meccas (New York, London, Paris, etc.) to meet with eBay partner designers and fashion houses, and explore the unique street styles of each city.
The series showcases the global access and trusted inventory that eBay Style Xiu offers the Chinese market, and inspires consumers with an insider’s look at emerging global style trends.
In addition to the Journey of Style series, we also created a making-of documentary capturing eBay Style Xiu’s inaugural fashion photo shoot in Shanghai.
We created a web series titled “Journey of Style” for eBay Style Xiu’s launch in China. Each episode of the series takes viewers on a journey to the world’s fashion capitals and style meccas (New York, London, Paris, etc.) to meet with eBay partner designers and fashion houses, and explore the unique street styles of each city.
The series showcases the global access and trusted inventory that eBay Style Xiu offers the Chinese market, and inspires consumers with an insider’s look at emerging global style trends.
In addition to the Journey of Style series, we also created a making-of documentary capturing eBay Style Xiu’s inaugural fashion photo shoot in Shanghai.
Journey of Style – New York
无法观看？前往优酷
In the first episode of “Journey of Style,” we travel to New York City with renowned fashion blogger Peter Xu (徐峰立) and meet up designers / retailers including Steven Alan, Monica Botkier, Catherine Malandrino, The Ruffian Boys (Brian Wolk & Claude Morais), and Charlotte Ronson.
In the first episode of “Journey of Style,” we travel to New York City with renowned fashion blogger Peter Xu (徐峰立) and meet up designers / retailers including Steven Alan, Monica Botkier, Catherine Malandrino, The Ruffian Boys (Brian Wolk & Claude Morais), and Charlotte Ronson.
Journey of Style – London
无法观看？前往优酷
In the second episode of “Journey of Style,” we travel to London with renowned stylist / author A Qiuqiu to meet up with her English counterpart, fashion blogger Navaz Batliwalla (aka: DisneyRollerGirl).
In the second episode of “Journey of Style,” we travel to London with renowned stylist / author A Qiuqiu to meet up with her English counterpart, fashion blogger Navaz Batliwalla (aka: DisneyRollerGirl).
Journey of Style – Paris
无法观看？前往优酷
In the third episode of “Journey of Style,” we travel to Paris with renowned Beijing-based fashion designer Zhang Chi to meet up with Parisian actress, TV personality, and fashionista Solweig Rediger-Lizlow.
In the third episode of “Journey of Style,” we travel to Paris with renowned Beijing-based fashion designer Zhang Chi to meet up with Parisian actress, TV personality, and fashionista Solweig Rediger-Lizlow.
eBay Style Xiu – Inaugural Seasonal Campaign Documentary
无法观看？前往优酷
For eBay Style Xiu‘s launch in China, we produced a making-of documentary with blogger Xu Fengli capturing the brand’s inaugural fashion photo shoot in Shanghai.
eBay Style Xiu is a mass-fashion lifestyle buying platform for the Chinese market bringing the largest online selection of fashion and apparel from around the world to local consumers in a simple and easy shopping experience.
For eBay Style Xiu‘s launch in China, we produced a making-of documentary with blogger Xu Fengli capturing the brand’s inaugural fashion photo shoot in Shanghai.
eBay Style Xiu is a mass-fashion lifestyle buying platform for the Chinese market bringing the largest online selection of fashion and apparel from around the world to local consumers in a simple and easy shopping experience.
