The Bed & Art Project

August 21, 2017 2017年8月21日

 

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The Bed and Art Project (BnA) is a hotel and art initiative founded in 2015 by entrepreneurs Yu “Taz” Tazawa and Yuto Maeda, architect Keigo Fukugaki, and later joined by community liaison and art director Kenji Daikoku. Collaborating with up-and-coming Japanese artists, BnA creates one-of-a-kind livable art spaces that are available for booking by the public.


The Bed and Art Project (BnA)是由企业家Yu “Taz” Tazawa、Yuto Maeda和建筑师Keigo Fukugaki于2015年共同创立的一个酒店和艺术项目,后来社区联络官和艺术策划人Kenji Daikoku也加入了这个项目。BnA携手日本当地崭露头角的艺术家,共同打造一个宜居的艺术空间,并面向公众开放预订。

Samurai by MIZPAM
Deer God by SIMO
Samurai by MIZPAM
Raijin and Fujin by DOPPEL

The project was first implemented via Airbnb, with art apartments in Tokyo’s Ikebukuro neighborhood and Kyoto. The initiative was wildly successful and allowed the team to establish their flagship art hotel, BnA Hotel Koenji, in 2016. The hotel currently features two art rooms designed by local artists, a rooftop, the FRONTDESK cafe bar, and the BACKROOM basement gallery.


项目最初是以Airbnb为平台开始运行的,分别在东京池袋和京都推出艺术公寓。一经推出,便大获成功,团队也因此得以在2016年推出属于他们自己的旗舰艺术酒店——位于高圆寺的BnA酒店。该酒店目前有两间由当地艺术家绘画设计的房间,一个天台,一间FRONTDESK咖啡吧,以及一间BACKROOM 地下画廊。

BnA was founded to address common problems faced by artists and creatives – the lack of resources and financial stability, limited space to showcase and sell artwork, lack of networking opportunities, and a disconnect between creative-minded travelers and local art communities. In response to these issues, BnA developed its business model to empower artists financially, creatively, and professionally.


BnA的成立是为了解决艺术家和创意人才所面临的共同问题——缺乏资源、收入不稳定,没有足够空间来展示和出售自己创作的艺术品,缺乏社交机会以及与创意型游客和当地艺术团体之间的脱节。对此,BnA开发了现在的创新商业模式,从收入、创意和专业方面为艺术家提供帮助。

 

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By implementing a revenue sharing business model, BnA allows artists to receive a percentage of the fee every time their room is booked. In addition, artists are given full creative control to design the rooms according to their visions, with support from architects, textile designers, carpenters, and lighting professionals. BnA Hotel Koenji also provides artists with space to exhibit their personal works, which are made available to the public for purchase.


BnA酒店制订了一个收入分成的商业模式,当有客人入住房间时,艺术家可以享受到房费的分成。此外,艺术家获得了房间设计的全部控制权,让他们可以在建筑师、纺织品设计师、木匠和照明专家的支持下,根据自己的想法设计房间。高圆寺BnA酒店还为艺术家提供展示个人作品的空间,吸引公众前来购买。

Into the Foreign by Yohei Takahashi
Into the Foreign by Yohei Takahashi
Into the Foreign by Yohei Takahashi

The BnA team plans to expand the hotel with two new projects opening in Tokyo and Kyoto in the next year, and thirty to forty more rooms built around the Koenji neighborhood in the next three years. They also plan to take their business model to other cities and countries as a way to connect creative communities and empower artists.


BnA团队计划明年在东京和京都推出两间新酒店,并在未来三年左右,将高圆寺附近的房间数量增加30至40间。他们还计划把业务模式推广到其它城市和国家,以充满创意的方式来连接社区,帮助艺术家。

Artwork by OT29
Artwork by Hideyuki Katsumata
Artwork by Jonjon Green

Address:
2-4-7 Koenjikita
Suginami, Tokyo
Japan

Website: bna-hotel.com
Instagram: @bnahotel

 

Contributor: George Zhi Zhao
Images Courtesy of BnA Hotel
Videos Courtesy of poweredby.tokyo


地址:
日本东京
都杉并区
高圆寺 2-4-7

网站bna-hotel.com
Instagram@bnahotel

 

供稿人: George Zhi Zhao
图片由BnA Hotel提供
视频由poweredby.tokyo提供

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