Customized Product Design

Microsoft

For Microsoft’s ongoing limited edition artist series (and to celebrate the “Year of the Snake”), we created a unique graphic treatment for the brand’s Wireless Mobile Mouse 3500. For this project, we collaborated with Shanghai-based designer Left.


我们为微软的长期艺术家限量版系列艺术家限量版系列项目(为庆祝中国蛇年)创作了特别的插画被用于该品牌的无线便携鼠标3500。在该项目中我们与上海设计师Left共同合作。

The creative inspiration for this design concept comes from the ancient Chinese text called “Mountains and Seas,” which documents various facets of nature, geography, and biology. “Mountains and Seas” says that snakes rise from the sea each year and journey to land, only to return to sea at the end of the year. The snake is an important creature mentioned throughout the book. Furthermore, many monsters and gods that are mentioned in the book have human heads and snake-like bodies. An example of this is Fu Xi and his wife Nu Wa, the Chinese goddess who, according to legend, created the world and its people.


该设计概念的创意灵感来源于中国古籍《山海经》,其中记录了关于自然、地理与生物的方方面面。《山海经》中提到蛇会每年从海中而生,然后前往陆地,只有在年终才会再回到海里。书中也提及蛇是自然界中一种重要的生物,并且,书中的许多妖兽和神仙都是人头蛇身。比如这个设计中就是凫徯和女娲,后者在中国古代传说中创造了整个世界和全人类。


Desktop Wallpaper Design

We took characters from “Mountains and Seas” and presented them in a style that is similar to the shadow-puppets that were used by Chinese storytellers in ancient times. The red seal at the base of the mouse is Left’s name represented in a traditional artist mark. The overall result is an inspiring cultural remix full of Chinese traditional imagery and modern graphic elements.


我们借鉴了《山海经》里的人物并将其以类似中国古代皮影戏的艺术风格表现出来。鼠标尾部的艺术家签名以传统红色印章的形式呈现。总体上,整幅作品充分地体现出中国传统意象和摩登图形元素的灵感碰撞。


Packaging Design

Limited-Edition Headphone Design

Beats

We collaborated with leading-edge photographer and visual artist Chen Man to create a limited-edition Beats Solo2 headphone design celebrating the “Year of the Sheep.”

Combining elements of Chinese astrology and fortune telling together with her own hand-written calligraphy, Chen Man’s gold colorways usher in wealth, prosperity, and good fortune for the new year. The Chinese characters in the design, “Wei” (未) and “Yang” (羊 / Sheep), represent the year 2015 within the ancient Chinese “Stems and Branches” fortune-telling calendar and the traditional Zodiac astrology cycle, respectively. In a playful language pun, Chen Man adapts the pronunciations of “Wei” and “Yang” to become the English phrase “We Are Young,” a motif capturing the energy and spirit of China’s modern creative class.


我们与先锋摄影师兼视觉艺术家陈漫联手在农历未羊新年之际,将漫式视觉艺术注入活力节拍——呈现未羊年限量版Beats Solo2耳机。

陈漫从中国的天干五行、象征财富的符号中汲取灵感,以金色手写书法呈现未羊之概念,寓意新的一年里滚滚而来的财富、繁荣和好运。中国古代的天干地支算命日历和传统的十二生肖记录方式中,羊对应的是,所以2015年是未羊年;“Wei” ()“Yang” ()同时又与英文“We Young”谐音,而将“Wei”“Yang”的发音变成英文词组“We Are Young”(我们正年轻)恰恰契合了中国创意阶层的能量和精神。

Art Inspired iPhone Cases

Mocamomo

In collaboration with Mocamomo, we created an exclusive collection of art-inspired iPhone cases that featuring work from Chinese artists and designers.

Representing a variety of styles and mediums including illustration, photography, graphic design, and painting, each case is unique and shows off a little piece of Chinese creative culture.

The collaboration brings together 8 leading-edge Chinese artists: Nini Sum, Nanguazi, Huzi, Ren Hang, Xiaomi Keke, Fatty Chen, Tanse, and Hua Tunan.


我们与Mocamomo合作,创作了一组由中国艺术家和设计师参与的“艺术启迪”iPhone手机壳系列。

该系列涵括各种艺术风格和手法:插画,摄影,平面设计和绘画。每一个手机壳都代表着中国创意文化的一部分。

此次合作联手八位中国先锋艺术家共同完成,他们分别是:Nini Sum, Nanguazi, Huzi, Ren Hang, Xiaomi Keke, Fatty Chen, Tanse, 和 Hua Tunan.


Nini Sum / Catch the Seagull

 

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Nanguazi / The Dream

 

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Huzi / Needle

 

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Ren Hang / Aeroplane

 

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Xiaomi Keke / Harmony 

 

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Fatty Chen / Weirdo

 

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Tanse / Bluffing

 

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Hua Tunan / Tiger

 

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