Tag Archives: window display

Geometric Fusion / Fashion Evolution

Lane Crawford

 

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Lane Crawford engaged us to create an innovative and engaging retail window installation at its flagship Shanghai store along bustling Huaihai Rd.

Geometric shapes are the inspiration behind this series of window installations and sculptures, titled Geometric Fusion / Fashion Evolution (时尚演化). Within the forms of rectangle, circle, triangle, and diamond, we remix and fuse four artists’ styles with Lane Crawford’s iconic products.

The installation concept aims to break the boundaries of design across fashion, beauty, and lifestyle; helping viewers discover a new world of style.


连卡佛邀请我们为其上海淮海路旗舰店主橱窗创作了一组系列装置设计。

这组主题为Geometric Fusion / Fashion Evolution (时尚演化)的橱窗装置和雕塑以几何形态元素为创意灵感,融入长方形,圆形,三角形和菱形等多种造型,我们将四位艺术家的独特风格与连卡佛的标志性商品相结合,制作了一组生动的橱窗装置。

此橱窗的设计概念旨在打破时装,美容和生活方式之间的界限; 让观者发掘一个新的感官盛宴。


Circle: A Spacetime Odyssey (星际漫游), Winnie Chi 

Inspired by the work of digital artist Ryoji Ikeda, this installation’s theme is based on the spherical and infinite vastness of the cosmos, incorporating Lane Crawford products into a pop-art style treatment.


受艺术家Ryoji Ikeda的数码作品启发,该橱窗的设计主题基于探索浩瀚无尽的宇宙,将连卡佛的商品置放于具有波普风格的装置设计中。


Diamond: Crystal Force (能量水晶), Sonic Yuan

This installation uses a crystal diamond shape to display an assorted selection of Lane Crawford products. These elements are shown emerging from the diamonds in the style of a chemical reaction.


该橱窗应用了钻石切面造型,以达到全面展示连卡佛的精选商品的效果。这些元素展示出犹如化学反应堆砌而成的钻石生态链。


Rectangle: Art of Life (艺术日常), Shadow Chen

This installation visualizes the connection between a selection of Lane Crawford products and the everyday lives of people who use these products. The square shape represents the interdependant and paraellel natures of an object and its user.


此装置将连卡佛的商品与消费者及其日常生活的可视化串联起来。方形展区体现了商品与消费者之间相辅相成的特性。


Triangle: Nomadic, Sui Yao

Inspired by Alexander Calder’s three-dimensional line drawings, this installation uses Lane Crawford products, including shoes, sweaters, and hoodies, to express the elegance and beauty of visual balance within triangular shapes.


受到Alexander Calder 的立体线条画启发,该装置设计使用了连卡佛商场所售卖的鞋履、毛衣和帽衫,并以此来表达三角式的视觉平衡美。

R/G/B/Shanghai

Lane Crawford

 

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We were commissioned to participate in Lane Crawford’s “Modern Expressions” (of Shanghai) exhibition. Our piece for the exhibition is a visual celebration of the dynamic colors and lights that embody the spirit of the city. Our “Modern Expression,” titled “R/G/B/Shanghai” comes via a three window video-art and light-sculpture installation that breaks down into the building blocks of digital light and color: red, green, and blue. Each window is cast separately with impressions of Shanghai’s reds, greens, and blues.


我们受连卡佛委托参与了其上海店铺的“Modern Expressions”橱窗展的陈列设计工作 。 此次陈列作品以象征这座城市精神的明亮色彩加以灯效点缀呈现出一场完美的视觉盛宴。我们将“Modern Expressions”作品命名为“红 / 绿 / 蓝 / 上海”,在三个橱窗中分别以红、绿、蓝三色灯光配以艺术视频及光雕装置组成。每个橱窗分别对应上海的红、绿、蓝印象主题。

Through these colorized lenses, the video installations explore elements essential to our appreciation and understanding of Shanghai. Through red, we see traditional Shanghai’s heritage, culture, and old-world elements. Through green, we see the organic and natural elements of Shanghai. Through blue, we see the modern and futuristic elements of Shanghai – the gleaming metropolis of man-made ambition.


通过这些彩色画面带你一探我们对上海这座城市的了解与喜爱。经由红色传递着上海传统文化的继承和复古的元素;经由绿色传递出上海鲜活而自然的元素;经由蓝色传递出上海摩登和未来感的元素—— 野心勃勃的浮生都市会。

These three windows, these three colors, these three elements are intercut in the video art together with imagery of the element most crucial to any expression of a city: its people.


在视频短片中三个橱窗、三种色彩及三样元素再混以城市的主体人物形象以交替切换的形式出现,呈现出极具艺术感的幻化意象。

Together with red, green, blue lighting, the window spaces themselves are outfitted with light sculptures made of reflective materials. The elements of Shanghai presented in the video art content are further magnified and abstracted by their sculpted surroundings. Using light, mirrors, and kaleidoscopic animations, each window engages viewers in dazzling micro and macro renditions of Shanghai.


汇聚红、绿、蓝三色灯光,橱窗空间以带有反射感的材料制成灯雕装饰。视频中被艺术化的上海元素被灯雕衬托得更为细致而抽象。而每个橱窗通过灯光、镜面以及万花筒式的动画相结合展现出上海从微观到宏观的绚烂演变,引得路人驻足欣赏。